How to get a backlink from Quora
Backlink signals
Editorial estimates for comparing this provider.
- Dofollow links Usually nofollow
- No
- Authority rating Editorial estimate
- 18/100
- Spam rating Lower is better
- 1/100
- Acquisition difficulty Lower is easier
- 30/100
- Time estimate Typical setup
- ~15 min
- Free option No required spend
- Yes
- Linking domains External signal
- ~345,000
- Ranking keywords External signal
- ~95,000,000
- Inbound links External signal
- ~1,100,000,000
Quora gives you three places to put links - your profile bio, within answers, and in Quora spaces. Treat these links as nofollow/UGC for SEO purposes. Even so, Google treats nofollow as a hint (not a strict directive), and Quora pages frequently surface in search results, which can still drive qualified referral traffic.
Method 1: Add your website to your profile (quickest)
This is the fastest way to place a backlink on Quora.
- Visit quora.com and create an account using your email or Google login.
- Click your profile icon and go to Your Profile.
- Click Edit Profile (or the pencil icon).
- In the Credentials & Highlights section, add a description that mentions your expertise.
- In the bio or website field, enter your projectโs URL.
- Save your changes. Your profile now links back to your site from a public Quora page.
Tip: Use your real name and a professional photo - incomplete or anonymous profiles have a significantly higher chance of getting answers collapsed by Quoraโs moderation algorithm.
Method 2: Answer questions with a contextual link (recommended)
This is the most valuable method because a well-written answer can rank in Google on its own and drive sustained traffic for years.
- Search for questions in your niche using Quoraโs search bar or browse topics related to your field.
- Target questions with high view counts and recent activity - these have the most visibility.
- Write a detailed, genuinely helpful answer (aim for 300+ words). Use formatting: bold text, bullet points, and numbered lists to improve readability.
- Include your link naturally within the answer where it adds genuine value - e.g., โI wrote a detailed guide on this: [link]โ or reference it as a source mid-text.
- Keep links limited and only include them where they directly improve the answer.
Note: Publish several link-free answers first to build credibility. New accounts that immediately post promotional links are more likely to be moderated.
Quora answers are evergreen - unlike social media posts that disappear from feeds within hours, a well-received Quora answer can drive referral traffic for years. Quora reports 400M+ monthly unique visitors, and many answers continue getting discovered through search over time.
Method 3: Publish in Quora Spaces
Quora spaces are topic-based communities where you can publish original posts (not just answers) with embedded links.
- Browse or search for Spaces relevant to your niche.
- Join active spaces and contribute genuinely before posting links.
- Alternatively, create your own space - as owner you control the posting workflow, but content still needs to follow Quoraโs spam and content policies.
- Write an original post or repurpose blog content, and embed your link naturally within the content.
Tip: Space content can also appear in Google results, giving you an additional avenue for search visibility. Creating your own space also lets you build a focused community around your niche over time.
Provider overview
Quora is a question-and-answer platform where users ask questions and receive answers from the community, often from subject-matter experts. Quora for Business reports 400M+ monthly unique visitors, and Quora content ranks heavily in Google search results, making it a valuable channel for brand visibility and referral traffic.
Minimum requirements to get a backlink from Quora
Key challenges to get a backlink from Quora
Treat Quora links as nofollow/UGC for SEO purposes. Answer collapsing - Quora may collapse or remove answers it considers low-quality, overly promotional, or non-responsive to the question. Building credibility takes time - publish several genuinely helpful, non-promotional answers before adding links. Quora explicitly prohibits affiliate links and self-promotional links that do not directly help answer the question.